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Primary Brand Colors
Secondary Brand Colors
Tertiary Brand Colors
Neutral Brand Colors
Sun Initiative Colors
Current Java Colors
MySQL Colors
Color Specifications
Home >  Visual Identity >  Color Palette
Nothing can differentiate a brand like color. It creates context and sets a mood. It can create a lasting impression and is an instantly recognizable part of a brand.


Sun-approved, Pantone® coated colors. *

 These colors have been selected for what they say individually and in combination with each other. And it is very important that they be used in the right way, and given the right prominence.

Sun Blue and Sun Orange, the core brand colors, were used in creating the Sun marks. Sun Green and Sun Yellow broaden the primary color palette and support the core brand colors.

Note that colors are not specific to a particular Sun product, brand, or service.


Learn More
Visual Identity System Guidelines
PDF | 10 MB | 05 Jan 2009
How to Express the Sun Brand
PDF | 13 MB | 19 Sep 2006
Sun Colors for Adobe
ZIP | 91 KB | 14 Sep 2006
Sun Colors for StarOffice with How-To-Guide
ZIP | 3 KB | 05 Sep 2006

Primary Brand Colors

 These are the primary colors used in all Sun communications. Use one, two, or even three colors on the same page, but never all four. Due to its light appearance, Sun Yellow should never lead in a design or be used as the backdrop for a white logo.

Secondary Brand Colors

 Secondary brand colors provide variety through layering and transparency options. They can be used in any Sun communication, but should be used most often as accent colors.

Tertiary Brand Colors

 Tertiary brand colors are used to support and accent the other colors. They should never be used as a backdrop for a brand mark.

Neutral Brand Colors

 Neutral brand colors are used to support and accent all brand colors. They can be used in any Sun communication.

Sun Initiative Colors

Current Java Colors

MySQL Colors

Color Specifications

 In lieu of the Sun Colors specified below, you may use the following PANTONE® Colors, the standards for which are shown in the current edition of the PANTONE formula guide.

NOTE: By design, the primary Sun blue RGB and CMYK values are not the same value. Be sure to use the exact values listed for Sun Blue RGB and CMYK.

Primary Brand Colors








PMS C: 5415c
PMS U: 5415u
CMYK: 45,10,0,40
RGB: 83,130,161
HEX: 5382A1
PMS C: 152c
PMS U: 144u
CMYK: 0,58,100,3
RGB: 231,111,0
HEX: E76F00
PMS C: 390c
PMS U: 396u
CMYK: 22,0,100,4
RGB: 178,188,0
HEX: B2BC00
PMS C: 123c
PMS U: 109u
CMYK: 0,21,100,0
RGB: 255,199,38
HEX: FFC726

Secondary Brand Colors








PMS C: 5405c
PMS U: 5405u
CMYK: 70,30,0,46
RGB: 53,85,107
HEX: 35556B
PMS C: 153c
PMS U: 145u
CMYK: 13,58,100,8
RGB: 192,102,0
HEX: C06600
PMS C: 392c
PMS U: 398u
CMYK: 7,0,100,49
RGB: 127,120,0
HEX: 7F7800
PMS C: 1245c
PMS U: 110u
CMYK: 0,28,100,18
RGB: 198,146,0
HEX: C69200

Tertiary Brand Colors








PMS C: 5435c
PMS U: 5435u
CMYK: 22,3,3,22
RGB: 163,184,203
HEX: A3B8CB
PMS C: 157c
PMS U: 7411u
CMYK: 0,43,76,0
RGB: 237,155,79
HEX: ED9B4F
PMS C: 579c
PMS U: 579u
CMYK: 17,3,37,0
RGB: 197,213,169
HEX: C5D5A9
PMS C: 134c
PMS U: 7403u
CMYK: 0,12,58,0
RGB: 248,213,131
HEX: F8D583

Neutral Brand Colors








PMS C: Process Black
PMS U: Process Black
CMYK: 0,0,0,100
RGB: 0,0,0
HEX: 000000
PMS C: Cool Grey 10c
PMS U: Cool Grey 10u
CMYK: 5,0,0,60
RGB: 112,114,119
HEX: 707277
PMS C: Cool Gray 4c
PMS U: Cool Gray 3u
CMYK: 0,0,0,20
RGB: 189,190,192
HEX: BDBEC0



Sun Initiative Colors








PMS C: 363c
PMS U: 362u
CMYK: 68,0,100,24
RGB: 67,150,57
HEX: 439639
PMS C: 7418c
PMS U: 1797u
CMYK: 0,70,60,5
RGB: 230,107,91
HEX: E66B5B
PMS C: 361c
PMS U: 376u
CMYK: 69,0,100,0
RGB: 84,185,72
HEX: 54B948
PMS C: Process Black
PMS U: Process Black
CMYK: 0,0,0,100
RGB: 0,0,0
HEX: 000000

Current Java Colors

           

PMS C: 152c
PMS U: 144u
CMYK: 0,51,100,1
RGB: 243,144,29
HEX: F3901D
PMS C: 5415c
PMS U: 5415u
CMYK: 42,8,0,40
RGB: 93,135,161
HEX: 5D87A1


MySQL Colors

           

PMS C: 145c
PMS U: 145u
CMYK: 0,47,100,8
RGB: 229,142,26
HEX: E58E1A
PMS C: 3025c
PMS U: 308u
CMYK: 100,17,0,51
RGB: 0,90,132
HEX: 005A84


The colors shown on this page have not been evaluated by PANTONE, Inc. for accuracy and may not match the PANTONE Color Standards. PANTONE® is the property of Pantone, Inc.

Note: The coatings used on coated stock paper cause a shift in hue. For this reason, it is important to use a different version of the color for uncoated stock, as we don't have to accommodate for the color shift. In order to always get true, consistent color, please make sure to use the correct color code for the paper you are using.
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